Working at Freudenberg: "We will wow your world!" This is our promise. As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 51,000 employees a networked and diverse environment where everyone can thrive individually. Be surprised and experience your own wow moments.
Freudenberg Home and Cleaning Solutions is a Business Group of Freudenberg and a leading global supplier of branded cleaning systems as well as household and laundry care products. The portfolio includes brands such as Vileda®, Gimi®, Wettex® and Marigold®. The company employs more than 3,300 people and hosts a global distribution network.
Freudenberg Home and Cleaning Solutions is a Business Group of Freudenberg and a leading global supplier of branded cleaning systems as well as household and laundry care products. The portfolio includes brands such as Vileda®, Gimi®, Wettex® and Marigold®. The company employs more than 3,300 people and hosts a global distribution network.
Some of your Benefits arrow_right
Diversity & Inclusion
Diversity & Inclusion: We focus on providing an inclusive environment and recognize our diversity contributes to our success.
Personal Development
Personal Development: We offer a variety of trainings to ensure you can develop in your career.
Flexible Work Models
Flexible Work Models: We allow for flexible work models to ensure both professional and personal success.
Employee discounts
Employee discounts: Opportunities for deals on products and services.
Sustainability & Social Commitment
Sustainability & Social Commitment: We support social and sustainable projects and encourage employee involvement.
location_on Weinheim
Marketing Manager GDM (f/m/d)
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Responsibilities arrow_right
- Manage the respective product portfolio (existing and new products) including commercialization, market growth, profitability tracking and go-to-market plans
- Based on data analytics, understand consumer/shopper insights competitive trends and key portfolio benefits to best position our branded products to serve consumers. Provide constant feed back to Regional and Global Teams
- Recommend go-to-market trade/shopper marketing elements including retailer product assortment, pricing, and merchandising (both, in-store and online)
- Support the local Head of Marketing in developing and implementing Media (PAID Digital and non digital campaigns ), following the communication strategy based on brand objectives
Qualifications arrow_right
- Degree in Business Administration or Marketing, MBA preferred, minimum 3 years job experience as a Marketing generalist – Consumer Packaged Goods preferred
- Experience and proven record in digital marketing, media management & SEO
- Deep understanding of KPIs and P&L, and good skills in Microsoft Office suite
- Brand Management, Category Management, and Project Management
- Strong business communication (written and oral) & presentation skills, Fluent German and English Skills
- Strong in interpersonal relationship management, working in cross-functional teams and matrix environments, team player, able to work in mixed teams across different functions
The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law. #LI-EM1
