YOUR MISSION
We are the future of convenience food! We are a young, fun and ambitious team!
And we want you to become part of us!
As the Influencer Marketing Manager for the Netherlands, you will adjust the NL Influencer strategy and execute the full range of Influencer initiatives to grow yfood's digital brand presence and deliver against agreed objectives in accordance with performance and brand goals. The Influencer Marketing Manager will also refine Influencer acquisition strategies, processes and tools to reach your brand visibility goals in a smart and efficient way.
- Localize and execute yfood's Influencer strategy across all social channels in the NL
- Develop and execute new strategies for innovative ways of promoting the yfood products and brand through influencers in all Influencer segments from Nano Influencers to large Brand Ambassadors and Celebrities
- Become a reliable partner to our Influencer agencies
- Increase the understanding of the creator ecosystem, build strong relationships within the Influencer industry, be open for new channels and opportunities and share your learning with your counterparts for the other European markets
- Be responsible for Influencer Budget, KPIs and performance stats, manage and monitor the activities of all your campaigns and make sure you are delivering strong results and use all our processes, tools and systems in the most efficient way
- Compile and update the influencer Performance Report and campaign reports for your markets
- Work closely with our marketing, product and retail departments to ensure alignment on social/influencer activity
WHAT YOU NEED TO SUCCEED
- Studied marketing, communications, journalism, business or similar
- Previous experiences in Influencer Marketing, Social Marketing or similar would be helpful
- Knowledge of Social media & Influencer Landscape in the NL
- Willingness to learn, and an independent, structured way of working
- Ability to think creatively and shape campaigns that are fun, clever and on point with brands and audiences
- Excellent skills in the Dutch (native speaker) as well as the English language
- Excellent skills with Microsoft Office tools
(WH)yfood?
- We promote equal opportunities and value diversity. We are committed to creating an inclusive environment for all employees.
- yfood goes international.Although Germany is our home base, we have created a dynamic and colorful environment with our international markets, where many exciting topics are waiting for you.
- Agility is key.That's why we work in a hybrid work model and offer you the opportunity to work with Workation from other EU countries.
- Vacation is important.That's why we give you 30 days of paid vacation per year.
- yfood keeps you fit . With a subsidized membership at EGYM Wellpass you can do yourself good for only 29€ per month. For this purpose, we offer workshops and campaigns (e.g. step challenge for a good cause) as part of our health management.
- Go with the flow.We contribute 30€ to your public transportation ticket and offer you the opportunity to lease a bicycle at a reduced price via JobRad.
- Train your taste buds. Everyone who wants to is part of our Sensory Team. So try new products, varieties or flavors before anyone else. Otherwise, there's as much yfood as you can carry, for free of course in all our offices but also if you work remotely.
- As a start-up you often have to fight with clichés. But some of them are true.That's why we also offer a fruit basket, your free caffeine kick or the still water.
- Come as you are. Whether in a suit or unicorn onesie. We do not have a dress code.
- B Corp is king. We have recently become B Corp certified! This means that we can now officially join a round of companies that all meet high social and environmental standards.